#BIG BUSINESS MOVIE NETFLIX MOVIE#
Despite starring Hugh Jackman, an actor who has helped make billions of dollars for 20th Century Studios, the movie made an unimaginably low total of $3.6 million worldwide (via Box Office Mojo). But, the movie had its wide release in early 2023. The Son is technically classed as a 2022 movie because it had its premiere at the Venice International Film Festival in September 2022. When a movie enters Netflix's weekly top 10 chart, it's obviously a good sign of their newfound fame. The streamer is a platform with a potential audience much higher than what multiplexes can offer, so quality films are bound to find something of a fanbase. However, Netflix gave the films another opportunity to find their audiences.
Unfortunately, these movies didn't even come close, with most of them losing their studios tens of millions of dollars. Taking into account marketing costs and the movie theaters' cut of ticket sales, movies generally need to make 2.5 times their budget at the box office to break even. Though a box office bomb was once considered devastating for a studio, Netflix offers movies a second chance at winning over audiences.
Plus, it's found success in reviving interest in obscure decade-old flops like Dredd. That's exactly what happened with Morbius in 2022. Since the streamer boasts over 200 million subscribers, it can do wonders for a movie and its studio, which includes turning a box office disaster into an overnight hit. The 2023 movie landscape has become known for its surprising number of box-office bombs, but these bombs later became massive Netflixhits.
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